篇一：《外贸英语函电》教案1
《外贸英语函电》
单元教学设计
任课教师： $$$$
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单元教学设计基本框架
第一部分：组织教学（时间：10分钟）
因为本单元是该门课程的第一次课，因此本单元两节课中，第一节课我们安排是课程的概述。通过同学都比较关心的国际贸易现状导出我们的课程教学。
第二部分：学习新内容
【步骤一】说明课程教学目的 （时间：15分钟）
首先向学生呈现一份从网上截获的商机，要求大家仔细阅读后翻译，问学生在处理这样的信函时什么方面存在问题。引导学生了解《外贸英语函电》课程教学的学习目的。
【步骤二】说明课程教学内容 （时间：15分钟）
引导学生一起回顾上学期国际贸易实务当中学到的知识，回答问题：一宗出口业务一般可以分成哪几个主要的阶段。
第一阶段：寻找贸易伙伴，建立销售渠道 第二阶段：对外进行洽谈 第三阶段：合同的履行
结合书本的目录介绍本课程授课的内容。 【步骤三】学习新知识
1、新知识导入 （时间：20分钟）
向学生呈现两份不同格式的英语信函，请同学结合书上的内容回答问题， 从而导出我们接下来要介绍的内容：信函的格式。
2、新知识的介绍 （时间：25分钟） 分别介绍书信常见的几种格式和每种格式的特点。 通过范文，分别介绍一封商务信函的结构。
【步骤四】 总结 （时间：5分钟）
我们回顾前面所学的重要知识点：信函的格式、信函的组成部分等。
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单元教学设计基本框架
第一部分：组织教学和复习上次课主要内容 （时间：10分钟）
回顾了上堂课的内容，在我们上堂课讲的例文中设计几个典型的错误让学生找出并修改，从而复习上堂课讲到的信函的构成等内容。
第二部分：学习新内容
2、写信的原则
【步骤一】提出问题 （时间：20分钟） 向学生展示两份信函： 信函1：
Dear John,
Very many thanks to you, my dear friend, of the splendid present that you have sent me, and I feel deeply moved by this token of your affection. It is a great consolation for me, in my confinement to hospital by illness.
I am glad to tell you, I am making rapid progress toward health every day. Looking forward to joining you at school as soon as possible. Yours affectionately, 信函2：
Dear Mr. Hunter,
We hope that everything at your end is fine. We haven’t heard from you for a long time since the war broke out. We hope we could renew the business cooperation as quickly as possible.We confirm with thanks receipt of your first enquiry and look forward to your first order.
Best regards, Yours faithfully, Hey
让学生通过比较，发现外贸英语信函与一般信函不同点。从而引出下面的内容：写信的原则。
【步骤二】具体讲解写信的原则（时间：45分钟） （1）Courtesy 礼貌
书信中应尽量避免使用那些过激、冒犯和轻蔑的语言。同时，及时回复来信也是礼貌
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篇二：实用外贸英语函电教程-廖瑛主编(参考答案)
I. Comprehension questions.
1. Generally speaking, practical English writings can be classified into eight kinds: letters, commercial documents, etiquette documents, contract or deed, informative and revelational documents, bills and vouchers, documents for meeting affairs, etc.
2. The special commercial documents include quotation sheets, letters of credit, certificate of entrustment, letters of intent, letters of complaint, letters of claims, etc.
3. Etiquette documents can be divided into congratulatory documents and condolatory documents.
4. Contract or deed includes intention agreement, sales confirmation, agency agreement, contract cultural exchange agreement, letter of appointment, stipulation of agreement.
5. Informative and revelational documents are used to inform the public of sth. or to bring sth. into a public notice.
6. Expository writing is used to explain or illustrate something. For example, the instruction is used to explain the properties, quality and model of a products;
caption is used to illustrate the film. Trademark is used to mark the brand of a product.
7. Some stipulations of agreement, such as joint communiqué, joint statement, joint pledge, contract, etc. have the function of stipulation, which means that these documents are binding on every sides signed, and that the side who breaks the terms bear political, economical or moral responsibility.
8. It means that to almost all the practical English writings, the first function is to inform or to remind the counterpart or the public of a certain thing or public affair. Besides expository writing has explanatory function. In a word; the so-called “Function of Information and Understanding” is to inform somebody of something and let him or her to act as the practical English writing told.
9. The Function of voucher is the function of evidence. All the documents to external association almost have function of voucher. Especially all kinds of contracts, agreements, certificates, orders, letters of credit, bills, receipts, I.O.U., shipping documents, letters of introduction, letters of reservation, welding certificate,
etc., have obvious function of vouchers.
10. In order to write the practical English writings, the author should have a good command of standard modern English, all kinds of social knowledge, knowledge of technical terms, knowledge of social psychology and knowledge of various profession, such as secretary, management, business theory and practice, etc.
11. Because practical English writing has its specific language style, that is, the essential language characteristics which are called the seven Cs: completeness, concreteness, clearness, conciseness, courtesy, consideration and correctness.
12. Because a practical English writing is successful and functions well only when it contains all the necessary information to the readers, and answers all the questions and requirements put forward by the readers. The so-called “completeness” is to see to it that all the matters are stated or discussed, all the questions are answered or explained, and all information are provided.
13. In a general and vague message, everything seems
to be mentioned, but actually, few are fully expounded. The readers only have a vague impression of what you try to achieve, so he or she is at a loss how to react upon reading your message. Especially for contracts, agreements, announcements notices, found, poster, advertisements and business letters calling for specific reply, as offer, inquiring trade terms, etc., the “concreteness” must be always stressed as the general or vague message will cause unnecessary troubles and disputes.
14. The so-called “clearness” is to make sure what you write is so clear that it can’t be misunderstood. As a writer, you should have a concrete idea in your mind of what you are going to achieve. Only a clear mind can express clearly. In order to make what you write clear, you should pay attention to choose the concise and straight-forward expressions and try to avoid using the words and sentences equivocal in meaning; pay attention to the position of the modifier; pay attention to the object of the pronoun and the relations between the relative pronoun and the antecedent; pay attention to rationality in logic, the variety in the sentence
structure, the compact in plot and coherence in meaning; pay attention to the logicality of the fall text.
15. “Conciseness” means you should clearly express what you need to do in a short and pithy style of writing as possible as you can without sacrificing completeness, concreteness and courtesy.
16. The definition of the “You-attitude” is to put yourself in the position of the recipient and take into consideration his demand, hope, interests and so on.
17. Because a letter expressed in the way of refined and courteous urbane can make yourself set up an honest and enthusiastic image with good artistic appreciation and professional ethics in the eyes of the readers who will be glad to cooperate with you and serve you wholeheartedly.
18. If the sentence is rewritten like this: We assure you that the goods will be shipped by July 20, it will be better, because it explains the problem in a positive way.
19. Correctness refers much more than that of grammar, punctuation and spelling of words, which are the basic elements. The writer should also bear in mind the
篇三：外经贸函电精彩句子
外经贸英语函电句子
1.Welcome to visit our company.欢迎您到我们公司来。
2.We are willing to enter into business relations with you on the basis of equality and mutual benefit.我们愿意在平等互利的基础上与贵方建立贸易关系。
3.We foresee a bright prospect for our products in your market .We look forward to hearing from you and assure you of our close cooperation at all times. 我们预料我方产品在你方市场有着广阔的前景我们保证随时给予你方密切合作，盼速复。
4.All kinds of our products are good sellers and worth commendation for their excellent quality .我们的产品十分畅销，质量优良值得介绍。
5.We avail ourselves of this opportunity to write to you and see if we can establish business relations with you . 我们利用此机会致函贵方以了解可否与贵方建立贸易关系。
6.We shall be pleased to send you our quotations and sample books upon receipt of your specific enquires.一旦接到贵公司的具体询价，将立即寄我公司的报价单和样品。
7.We look forward to your favourable reply.等候佳音。
8.Looking forward to your early reply.盼及早答复。
9.We are desirous of establishing (to establish)business relations with you 我们想和你方建立业务关系。
10.We invite your attention to our other products ,details of which you will find in the catalogue ,and look forward to receiving your first order.请你方注意价目单上的我方其他产品，并盼早来首次定单。
11.We are awaiting your immediately reply.等待你方尽快回复。
12.If you can not accept it ,please make best possible counter-offer .如不能接受，请尽快给一个最好的还盘。
13.We are sorry to note that we have been without an order from you for over half a year and look forward to the pleasure of repeat orders from you . 我们很遗憾的注意到，我们已有半年多未收到你方订单，希望很快收到续定单。
14.Since the product you require is not available for supply at present ,we should like to
recommend some similar ones as follows.由于你方所需要的产品目前无货供应，我们特推荐如下类似商品。
15.We would suggest that you send us your trial order as soon as possible ,as there is a brisk demand for this product.由于此产品需求甚殷，特建议你方尽速惠赐试订单。
16.In order to meet your demand ,we would recommend an excellent substitute.It is as good as the inquired product ,and it has already found a ready market in Asia .We are dead sure of it will meet with warm reception in your county as well.为满足你方需要，现推荐一种优良的代用品。在质量上，它和所询购的产品一样好，并且它在亚洲已很畅销，我们确信，它会在贵国受到欢迎。
17.You may be sure of our immediate attention to your order ,which we look forward to receiving.期望收到你方订单，请放心我方将给予即刻办理。
18.As the goods you ordered are now in stock ,we will ship them without fail as early as possible .因为贵方订货尚有存货，本公司将一定尽快发运。
19.We are very pleased to receive your order and confirm that all the items required are in stock. 很高兴接到你方订单，并确认所需要的全部货物均以现货供应。
20.We regret this product is out of stock now .It will be around July when a new stock is supplied .We will let you know as soon as the new supply is available.很抱歉，此产品现已无存货。大概到7月份左右开始有新货供应，当有新货时我们将尽快通知你。
21.To our regret ,we are unable to accept your order at the price requested ,since our profit margin does not allow us any concession by way of discount of price.很抱歉，我们不能按你方要求的价格接受订单，因为我方利润已不允许我们再打任何折扣。
22.We await with keen interest your comments and sincerely hope that our proposed talk will yield fruitful result to our mutual advantage .我们以极大的兴趣等待你方意见并诚望我们所提议的谈判将富有成果，对双方有利。
23.We trust it will lead to the beginning of a long and friendly co-operation between us.我们相信这将是我们双方长期友好合作的开端。
24.If you should have any different views of any other problems which you wish to put forward ,please do not hesitate to communicate with us . 贵方有何意见或有其他需要研究的问题，望指出。
25.We hope the establishment of agency will further expand the business to our mutual benefit.希望代理的确定能进一步扩大业务，互惠互利。
26.We hope to hear favourably from you and know on what terms you would be willing
to conclude an agency agreement with us.望得到你方积极的答复并告知愿和我方达成代理协议的条件。
27.We appreciate your cooperation .感谢你方的合作。
28.We assure you of our close co-operation and await your further comments.我们保证和你方密切合作，并愿意聆听你们进一步的意见。
29.We look forward to receiving your shipping advice and thank you in advance.期待收到你方装船通知，并预致谢意。
30.We hope that the goods will reach you in good condition and give you complete satisfaction so that you may favor us with further orders .希望本货品能安然送到，并能使您感到满意，我们期待能接到您更多的定单。
31.Your close cooperation in this respect will be highly appreciated .In the meantime we await your shipping advice by fax.对你这方面的密切合作，我们将十分感激。在此同时，我们等待你方的装运通知传真。
32.Since this is an urgent matter ,please confirm the amendment by fax .Your compliance with our request will be highly appreciated. 由于此事紧迫，请用传真确认此项修改。如蒙同意，不胜感激。
33.We assure you that this order and any future order from you will have our immediate attention.我们谨向您保证，贵方这批订货和将来的订货，我们都将给予及时的关照。
34.Owning to the large number of orders we are receiving ,we would advise you to work fast and place an order with us as soon as possible .由于本公司目前订单甚多，此建议从速决定，尽早惠赐订单。
35.We are sure that you will find a ready sale of our products.我们确信你方会发现我方产品是好销的。
36.We have always insisted on the principle of “equality and mutual benefit and exchange of needed ”,but we have adopted much more flexible method our dealings nowadays.我们一贯坚持“平等互利，互通有无”的原则，但我们现在的做法比以前灵活多了。
37.Considering this is a good product ,we may offer you allowance on a sliding scale in order to open up the new market .考虑到这是一种好的产品，为了开拓市场，我们可以给你浮动折扣。
38.Well ,I’m here at your disposal.好吧，我正想听取你的意见呢。
39.I think it unwise for either of us to insist on his own price .Each will make a further concession so that business can be concluded .我认为我们各自坚持自己的价格是不明智的，各自再做一些让步，便可成交。
40.I hope you can give our request your special consideration.我希望你能给我方的要求以特殊的考虑。
41.You may take it from me that the last thing we want to do is disappoint a customer ,especially an old customer like you ,we will get in touch with our manufacturer and try our best to advance delivery.贵方可以相信，我们最不愿意做那些使顾客失望的事，特别是像你这样的老顾客。我们将和厂家联系一下，尽量提前交货。
42.Will you tell us more detailed information on your requirements?请将贵方所需详细信息告诉我方。
43.It appears that we have not yet had your reply .好像我们尚未收到贵方答复。
44.Thank you for your close cooperation.感谢贵方的密切合作。
45.Let me submit the pictures for your consideration.我们呈上这些图片供贵方参考。
46.I’ll be glad to help you .What interests you ?我很乐意为你帮忙。你对什么感兴趣？
47.Welcome to placing your order early .欢迎贵方早日下订单。
48.Would you please tell me your specific requirement? 你可以告诉我你的具体所需吗？
49.I’ll let you have the order as soon as possible.我尽快向你下订单。
50. Our offers are usually good for five days.我们的实盘有效期是5天。
51.You are welcome ,I will take you to our showroom.欢迎参观，我就带你去样品间。
52.This is our showroom .What are you interested in? 这是我们的样品间。你对什么感兴趣。
53.What’s the quantity you have in mind? 你想要多少？
54.We hope our views will be shared by you and we will make joint efforts to enhance our happy working relationship.望我方的看法能为你方接受，我们要共同努力以促进愉快的合作关系。
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