回复客人询盘范文

篇一：询盘回复实例

询盘回复

第一节 询盘基本格式及注意事项

一．

Dear Mr. XXX，（对买家的礼貌的称呼，不要以sir or madam来开头，这样对对方不够尊重）

Thanks very much for your inquiry dated XXXXX via alibaba.com.

（提醒买家他于什么时候通过哪里看到你公司的产品信息并发送了询盘） Pls find our quotation for XXX as follows:

??（此处为报价内容，如果是初次联系的买家，还要在报价之后加上简单扼要的公司介绍）

We are looking forward to your early reply.（结束前的惯用语，表达对他的重视） Sincerely yours/Yours faithfully,（礼貌的客套话，但商务信函不可不用） XXX Export Manager（专业的签名档：你的姓名、职位、公司名称、联系方式等）

Hangzhou xxx Co., Ltd.

Tel: 0086 571-

Fax: 0086 571- Website:

二．

A. 邮件格式需规范：

1.）邮件应有明确主题，应一件事情一个主题。

如:quotation sheet for cal coolers with full details

2.）邮件正文的每一段中间要空一行，方便别人阅读。 回复注意事项 询盘基本格式

3.）邮件显示的发件人要用英文,也可加上公名．

如：Frank Li(Fastar Ltd)

B. 回复邮件的操作技巧：

1.）回复时间

--- 不要超过24小时

--- 香港、台湾、韩国2个小时内回复

--- 澳大利亚收到后马上回

--- 欧洲下午三点前一定要回

--- 美国下班前回

--- 如果不能回复询盘一定要给客户一个回应，告诉他目前不能回的原因和什么时候能够给客户回复

跟进邮件的发送时间宜选择在星期二到星期五期间，星期六、星期日最好不要进行这样的跟进邮件（特别是主动的业务开发邮件）。因为星期一上班后，客户的邮箱里往往会充满了需要处理的工作邮件，人们常常会没有时间或耐心仔细阅读此类业务开发邮件，机会从而也会大打折扣了。

2.）回复前先建立客户文档，尽量多调查和了解其背景

3.）给客户二次或多次报价时要不断更新报价单

4.）多用请求的语气，少用命令式的口气

“Would you…; Could you…; 而不是Please…;”

5.）买家如果将邮件抄送给其他人你回复的时候要按“reply all” ，而不要只回复发件的那个人

6.）回复买家邮件的时候要最好保留上一次交流的内容

7.）不要用晦涩难懂的缩写，我们不是在发电报． 如receive: rcv等．以免产生误解．也尽量不要用俚语

8.）重要的内容可以用ｂｏｌｄ粗体加粗或者用其他颜色或大写

9.）不要全部用大写字母写邮件正文．如 I AM VERY GLAD TO RECEIVE YOUR INQUIRY DATED ON?，哪怕客人这么做

10.）不要用过多的感叹号，你在一个邮件用了过多的感叹号，效果是和你一个

都不用是一样的

11.）不要一味地发送请求阅读收条

C．外贸新人的十大误区：

1.）我给客人回复了，他就应该给我回复呀

2.）价格都报过了，就听天由命吧

3.）开发新客户才是最重要的

4.）客户是分等级的，事情是分等级的

5.）这是客户的事不是我的事

6.）客户比我们更专业

7.）我们的产品没竞争力所以订单难接啊

8.）我确实很忙所以没时间回复

9.）平台就是用来搜集客户信息的

10.）这个客人跑掉啦还多呢

第二节 询盘筛选

一． 询盘类型及处理思路

1．寻找卖家型

特征：有明确的采购计划，信息全面、专业，问题详尽

（如：指定面料、尺寸、颜色、包装方式、价格范围、数量等，通常会要样品） 处理思路：高度关注，及时、准确、全面、专业地答复，报价要有竞争力

2．准备入市型

特征：新买家/新产品/中间商，信息全面，但专业度差

（如：对自己公司介绍比较多）

处理思路：判断为潜在客户，耐心、专业地回答，培养其对你的信任

3．无事生非型

特征：群发询盘，信息既不全面也不专业，回复后通常不再有任何消息

处理思路：通用格式邮件答复，表达合作意愿，请其更多介绍自己信息

4．信息收集型

特征：技术人员刺探市场及同行信息，十分专业，可能会购买样品，但永远不会成为客户，甚至可能成为竞争对手

处理思路：把握专业的尺度，超出销售的话题礼貌拒绝

5．索要样品型

特征：索要免费样品，来自欠发达国家或地区或韩国，交流中会发现其对价格、质量等不关心

处理思路：回复时多谈价格及质量优势，试探其有无兴趣，坚持让其付样品费和邮费，他会自动远离

6．窃取情报型

特征：竞争对手，刺探信息，信息全面、专业，极难辨别

处理思路：积累互联网经验，多次反复交流，主观甄别

二． 询盘实例：不同优先级判断

1．第一优先级(产品对口、有称呼、简单介绍背景)

Dear Mr Wang,

We are a company located in Huston, U.S. We are now interested in your Hair Dryer. Would you pleased kingly quote us your best CFR Huston price for this product based on 1 X 20”container, and your earliest shipment date. Thanks for you kind attention.

B Regards

Helen

一般我们会把这些有称呼的（有很明确的针对性，这个询盘就是向我们发出的）、有自己公司简单介绍的、有具体指明想采购的产品(包含具体的规格、需求的数

篇二：外贸英语询盘与回复 范文 必背

敬启者:

我们对贵公司的XL/3滤水器很感兴趣。如果我们订30台这款滤水器,费

用怎么算呢?贵方是否能提供折扣?如果可以,请贵方说明详细的折扣率。另外,

该款产品的保质期为多长时间?您收到我们订单后多久可以发货?

盼早日回复

呈上!

原文8

Dear sir:

Thank you for inquiring about our XL/3 water purifier. The answers to your

questions are as follows:

1. The cost per unit(if your ordered 30 units) would be HK$2,500.

2. The guarantee is for one year from the date of purchase.

3. We could deliver within 10 days upon receipt of your order.

4. Unfortunately, we can not give a discount, because this is a new model.

Please let us know if we can be of further help.

Sincerely yours,

译文8

敬启者:

谢谢您对我们公司生产的XL / 3滤水器的咨询。您所提问题的答案如下:

1。单位价格(如果贵方的订购数量为30台)为港币2500元。

2。保质期为一年,时间从购买之日算起。

3。我们能在收到您订单后的十天之内发货。

4。很遗憾,我们不能提供折扣,因为这是新款的滤水器。

如果我们能进一步帮到您,请随时联系我们。

呈上!

43

原文9

Dear Mrs. Winters:

Thank you for inquiring about our spring catalog. We are mailing the catalog

separately, and you should receive it in about two weeks.

We would also like to mention that through the month of June there will be a

50% reduction on our cashmere sweater collection. If you are interested in this sale,

please fill out the enclosed postcard and return it as soon as possible. We will then

send you the latest information on our cashmere inventory.

Sincerely yours !

译文9

尊敬 温特斯夫人:

感谢您对我们春季产品目录的咨询。我们将另函邮寄一份目录给您,预计您

在两周之内可以收到。

我们公司将在六月对暗什米尔毛衣开展五折促销活动,活动将持续整整一个

月。如果您对这次促销感兴趣,请填写随函所寄的卡片并尽快寄回我们公司。我

们将为您提供最新的略什米尔毛衣库存信息。

呈上!

原文10

Dear Mr Holladay:

Thank you very much for inquiring about our mail order service.

For the last 30 years MacGregor's men's wear has been sold in major department

stores worldwide and is now gaining international popularity through mail-order as

well. We appreciate this opportunity to include you on our mailing list and guarantee

that the clothing selections in our catalogs are of the same quality as those we sell in

our stores.

As you asked, we have enclosed our latest catalog featuring most of our summer

clothing selections. Orders from this catalog may be placed as late as August 31. You

can expect to receive our fall catalog in mid-July. Complete instructions for

44

ng your clothing size are on the center page of all catalogs, along with order

information.

Should you find interest in any of our products, please do not hesitate to send us

enquiries.

Very truly yours !

译文10

尊敬的霍迪拉先生:感谢您对我们公司邮购服务的咨询。

在过去的30多年中,麦格雷戈系列男装主要在全球主要的百货公司销售,

现在通过邮购销售方式,麦格雷戈系列男装正在世界范围内受到人们的好评。能

借此机会将贵方纳入我们的网购客户群,我们感激不尽,并向您保证,邮购目录

中的产品和我们在各大百货公司销售的产品具有同等质量。

按照贵方的要求,我们随函附上最新的部分夏季服装目录表,以便贵公司选

择。根据这个目录,贵方在8月31日之前下订单都视为有效。另外,预计您可

以在七月中旬收到我们的秋季产品目录表。帮助您确定所需衣服尺寸的完整说明

位于所有产品目录的中间页,此页另附有订单信息。

如果您对我们 产品感兴趣,请及时发给我们拘盘。

呈上!

原文11

Dear sir;

We are a newly established firm seeking information from manufacturers of auto

body repair tools and related equipment.

Would you please send us your spray gun catalogues and prices?

Very truly yours !

译文11

敬启者:

我们时一家新成立的公司,希望卩|广4?:产车身维修工具及相关设备的厂商需求

45

原文6

Dear sir:

I am interested in ordering shirts from you on a regular basis, depending upon

quality, fit, and ease of delivery.

Would you please send me your latest catalog right away so that I can make

some spring selections? Also, could you send two or three of your most recent back

issues?

I am looking forward to hearing from you.

Sincerely yours !

译文6

敬启者:

我对贵公司的衬衫很感兴趣,计划未来能根据货物的质量,尺寸和运输便利

程度定期下单。能否尽快邮寄一份贵公司的最新产品目录给我,以便我从中选择

一些春款。另外,贵方能否邮寄两到三件最畅销款给我呢?

期待着您的回复

呈上!

原文7

Dear sir:

We are interested in your XL/3 Water Purifier. If we ordered 30 units, how much

would they cost? Could you give us a discount? If so, how much? Also, how long

does the guarantee last? Finally, how soon could you deliver upon receipt of our

order?

I am looking forward to hearing from you.

Sincerely yours:

42

息。

篇三：外贸邮件回复范文

外贸邮件回复范文：

收到客户询盘时的回复：

Dear Sir,

We hereby acknowledge receipt your inquiry of XX, (products) and I just got the information form our production department, these standards are available for us. And the now pls check the quotation below:

The specification you required:

The length:

The diameter:

The material

……

The price: XX usd /pcs FOB (Tian Jin)

I hope this is the one in your favor, as an experienced company (ISO9001:2000) in the XX field for more than 20 years. And we take the opportunity seriously to cooperate with you. If you have any questions, pls feel free to contact me. I will try my best. Thanks and regards

Singature

客户询盘模糊，像客户询问规格

Dear Sir,

Thanks for your inquiry of our XX (products). On Dec. 10th. And we are in XX field for many years, so we are confident we can do it. But the specification you given is still lack. Such as the diameter, material, quantity and so on…, so pls can you send us the details? The drawing (CAD) is ok.

After we confirmed, we are happy to provide you with our good quality and competitive price.

Looking forward your soonest reply,

Thanks and regards

Singature

针对客人的讨价还价的回复

Dear Sir,

Sorry for my late reply, I discuss with our boss for a long time, but regarding the price, it is near our bottom line, you know the market is changing everyday, and it is hard to cut more on cost as we need the products with best quality.

But we treasure our first cooperation, so we allow you a 2% discount, this is the best I can do for you.

I hope that if you have the will to cooperate, pls don’t just focus on the price, the most important is the quality, I think.

If you any comments, pls let me know.

Thanks and regards,

Angela

这个得针对情况，如果利润真的不太高，就这样写么有关系，如果老板太黑了，就给点折扣，关于价格不是一封两封的邮件可以搞定的，总之灵活点啦。

应对客户的迟迟不回复的邮件：

Dear Sir,

Did you receive our quotation on Dec.12th? And no reply from you. I was waiting until until all the colleagues left the office. May be you are very busy.

So pls can you take some time to give me a reply? And kindly give me some advice on XX(products)

Looking forward your reply

Thanks and regards

Angela

面对客户迟迟不回复

Dear Sir,

How are you these days? I am Angela from XX Company, hope you still remember me. You sent us an inquiry of XX products. And we quoted for you on Dec 12th.

Can you send me a reply which can state your advice? You know we usually keep our client’s data and advice in the achieves, so that we make special and divide plan and schedule for each client.

At the same time we can improve our service according to them, if there’s some fault and in our works.

So pls take a few time to tell me some advice on our business. Ok? Thanks very much.

针对报价了不回复的

Dear Sir or Madam,

Hope you still remember me, I sent you quotation for XX (products) on XX (date), well maybe you are very busy, and I understand.

I review your website very carefully, and have much interests to make a start for our cooperation, to provide the best special service.

Could you give me some advice so that we can do better

Best Regards

1, Therefore we always put the quality as the first consideration

因此我们总是把质量放在第一位的

2，Would it too much to ask you to respond my question by tomorrow?

可以请你明天以前回复吗？

3，the price we give is almost reach our bottom line

我们所给的价钱已经接近我们的底线了

4，The validity of the quotation is about the 10 days

报价的有效期大概是10天左右

5，Moreover we keep the price costs to the costs of the production

再说，我们的紧挨个已经接近生产费用的边缘

6，Will you kindly tell the quantity you require so as to unable us to sort our the offers?

为了方便我们报价，你能告知数量吗

7, you should take the quantity into consideration

你必须考虑到数量

8，We may reconsider our offer if your order is big enough

如果你们数量足够大的话，我们可以重新考虑价格

9，I’d like to tell you what I think about that

我想告诉你一些我的想法

10，But consider the quality, our price is quite reasonable

如果考虑到质量，我们的报价是很合理的

收到来信：

I have just received your kind letter.

I was very happy/glad/delighted/pleased to receive your letter yesterday morning.

Your kind letter of Saturday arrived this morning

久未通信

Pls pardom me long in writing to you

I must apologize for not having written to you previously

未及时回信

I apologize for the delay in my reply

I apologize for being a day late with the delay reply to you

Having lost your last mail, I have not been able to reply sooner

久无音信

I have not heard a word you for a long time

There has been no news from you for ages

As I have not heard of you for long, I feel anxious

表示歉意难过：

Pls accept my sincerest apologies for the inconvenience I fear we caused you

遇到不好的事情

I have deeply grieved to hear the death of your father

I was most distress to learn from your letter of the illness of your father

谈谈开发信的事情

还蛮感谢大家，我要继续努力啦，不然对不起版主，呵呵

其实我也还是做外贸就10月左右，所以经验什么的都不是很成熟，在总结自己的同时还希望帮到比我还新的朋友，前辈不要拍我板砖哦。

发开发信要先找到邮箱，至于找邮箱呢，我觉得至今用的比较顺手的是各国邮箱的后缀(自己搜一下，太长了不好发上来)和一些好的黄页，有些朋友反映用邮箱后缀找不到，那是因为你要分析一下你们的产品在哪里很畅销，用的比较多。比如我们的产品水井管在沙特等中东产石油的地方用的多，那么就那些国建的公共邮箱后缀，搜出来比较多。

其实我觉得开发信这个东西就像我们国内做电话销售一样，我想每个外贸人都很讨厌每天一大堆的网络推广电话，我想老外和我们应该是一样的心情。所以我觉得做外贸的不容易的，每天辛辛苦苦找邮箱发开发信息，而且还被人讨厌，看都没看就删了。有的说喜欢简短的开发信，有的喜欢有点专业性的比较长一点开发信，至于到底怎么样，我有两种版本经常换着发，要多多准备几封进行追踪，邮箱最好设上阅读回执，对有阅读回执的邮件进行追踪，几

周几个月时不时的骚扰一下。要用不同的版本，要不发一样的，看不看都删了，没什么新意。我开发信的内容很大众化就不贴上来了。呵呵

还有一点是开发信是主题，反正我不喜欢什么how are you, hi, my friend,什么的，就用产品名称，或者用RE:貌似比较有效果，呵呵，还有可以突发奇想，比如有一天我用的标题是your water need treatment,（我们做水处理过滤产品的）结果发过去一会就有人回复说介绍一下详细的catalog什么的。当然可能是运气什么的

发开发信需要坚持，不要没有效果就放弃后再抱怨怎么没效果啊没效果啊，因为开发信本身的是一个概率问题，成功率本身就比较低的。所以那句话叫什么来着广撒网才能网大鱼。前辈的话是有道理的。

What’s wrong withy you, you look depressed

Something went wrong.情况不秒啊（出了问题/麻烦）。

You are welcome, you deserve it.

Not necessarily.不见得

I am embrassed to take so many gifts

Embrassed还可以指别人给你难堪而感到尴尬You scolded me in public, I am embrassed I don’t deserve this/I am flattered.我不敢当

As for a leave/ I ask to use a sick leave today

Let’s get down to business. It’s late, let’s get down to business时候不早了，让我们谈正事吧。

1.无法提供客户想要的产品时回复

Dear

Thank you for your enquiry of 12 March cate 9 cable.

We appreciate your efforts in marketing our products and regret very much that we are unable to supply the desired goods due to excessive demand.

We would, however, like to take this opportunity to offer the following material as a close substitute:

Cate 5, US$__ per meter FOB Shanghai, including your commission 2%.

Please visit our catalog at for more information on this item. If you find the product acceptable, please email us as soon as possible.Sincerely,

2.对客户一般讯盘的三种回复

Dear Mr. Jones:

We thank you for your email enquiry for both groundnuts and Walnutmeat CNF Copenhagen dated February, 21.

In reply, we offer firm, subject to your reply reaching us on or before February 26 for 250 metric tons of groundnuts, handpicked, shelled and ungraded at RMB2000 net per metric ton CNF Copenhagen and any other European Main Ports. Shipment to be made within two months after receipt of your order payment by L/C payable by sight draft.

Please note that we have quoted our most favorable price and are unable to entertain any counter offer.

As you are aware that there has lately been a large demand for the above commodities. Such growing demand will likely result in increased prices. However you can secure these prices if you send us an immediate reply.

Sincerely,

Dear Mr. Jones:

We thank you for your letter dated April 8 inquiring about our leather

handbags. As requested, we take pleasure in offering you, subject to our final confirmation, 300 dozen deerskin handbags style No.MS190 at $124.00 per dozen CIF Hamburg. Shipment will be effected within 20 days after receipt of the relevant L/C issued by your first class bank in our favor upon signing Sales Contract.We are manufacturing various kinds of leather purses and waist belts for exportation, and enclosed a brochure of products for your reference. We hope some of them meet your taste and needs.

If we can be of any further help, please feel free to let us know. Customers' inquiries are always meet with our careful attention.

Sincerely,

Re: SWC Sugar

Dear Sirs,

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